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Kids Protesting The Rise In The Price Of A Candy Bar

Black and white photograph of a group of children standing outside a store called WigWam, some licking ice cream cones, holding placards saying variations on the wording ‘Don’t be a Sucker, Don’t buy 8c bars’.

Source: Vancouver Sun

Date: April 1947

Children in Ladysmith and nearby Chemainus were shocked on April 25, 1947, by the unanticipated rise in price of a candy bar from 5¢ to 8¢ and started a protest that went viral across Canada.